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There is a new blog post over on about the bookmarks for my my new Mystery book, Null_Pointer.  You can see the latest version of the bookmark and add your comments on it.

Bookmarks are a common bit of swag for new authors and especially for small press authors.  We use them like business cards, passing them out to anyone who we mention our books to.  I also make a point to put a bookmark in every book I sign at signings and all stock that I sign in bookstores.

Are there any other kinds of promotional swag that people have found useful?  I have done t-shirts in the past, but few buy them.

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